"What that does is, you can operate the Wii U GamePad as a TV remote control. It brings up your channel selector, volume, there's a TV guide button in there. It gives you the opportunity to use your GamePad as a remote control as a matter of convenience. You can even operate the TV without turning on your Wii U. What we've talked about all along is an integrated experience, and in that line of thinking, this makes a lot of sense." - Nintendo's Director of Public Relations, Marc Franklin

It sounds silly, but that little button could end up being a major focal point for Nintendo when it comes to wooing the casuals. That's physically putting that controller into the hands of gamers and non-gamers alike. Just doing that could make for a connection that leads to playing games.

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[Source: GoNintendo ]